June 25, 2026 · 5 min read

You Don't Need a $400/Year Plan to Put Your Logo on a QR Code

Every major QR code platform does the same thing: they put logo embeds behind their most expensive plan.

Bitly: logo QR codes start at $420/year. Flowcode: $60/month. QR Tiger: $70/year and up. The feature is consistently bundled with team seats, API access, custom domains, and enterprise analytics you don't need.

If you're a small business owner who wants your logo in the center of a QR code on your menu, your storefront, or your business card — you're subsidizing infrastructure built for marketing agencies.

Why Platforms Do This

The economics make sense from their side. Logo embeds are a high-perceived-value feature. Customers associate branded QR codes with professionalism, which is exactly what someone paying for a mid-tier or enterprise plan cares about. So platforms use it as an upgrade lever: free tier gets plain codes, paid tiers get branded ones.

The feature itself is not expensive to provide. It's image compositing — your logo gets placed in the center of the QR image using standard error correction headroom built into the QR spec. The computation is trivial. The storage is a single image file per code.

The price isn't reflecting cost. It's reflecting where the feature sits in the upgrade funnel.

What You Actually Need

A branded QR code that works needs three things:

1. Dynamic redirect — the destination URL can be changed without reprinting the code
2. Scan tracking — you can see when and where the code was scanned
3. Logo embed — your image, centered, without breaking scannability

That's it. Everything else — team dashboards, bulk exports, custom branded domains, API integrations, campaign tagging — is legitimate enterprise functionality that should cost enterprise money. But those three things don't require a $400/year plan.

The One-Time Model

TwoDollarQR charges $20/year for a dynamic QR code with full scan analytics. Logo embed is $10, one time, added at checkout or any time after.

Year 1: $30. Every year after: $20. The logo never goes away. There's no subscription tier for the logo. No renewal. No "logo feature" that disappears if you downgrade.

It's a product, not a feature gate.

How to Add Your Logo

At checkout when creating a new code, check "Add logo embed — +$10 one-time". The total becomes $30. After payment, you land directly on the upload page.

If you already have a code, open it from your dashboard. The "Add Logo — $10" button is on the detail page. One click, one payment, upload your file.

Supported formats: PNG, JPEG, SVG, WebP. Max 2MB. The logo renders immediately in the center of your QR code at the right size and with proper white padding so it doesn't interfere with the scan zones.

You don't need a plan. You need a code. Create yours →